(01) The company
Farmerz is a land-leasing marketplace for farmers and landowners across Nigeria.
Farmerz: Make room for growth
A brand identity project for Farmerz, in agritech, 2026. Service: Brand Identity Design.
(02) The challenge
Agritech brands default to cartoon greens. Farmerz needed to feel modern, confident and trusted by both farmers and landowners.
(03) The identity
Orange, green, chrome
A sharp harvest orange and field green set against sculptural chrome: agriculture with a future-facing edge.
A line that grows
"Make room for growth", "Your next season", "Space to grow".
From field to street
Field-officer kit, landowner welcome packs, harvest crates, pickups, roadside billboards and kinetic street posters.
01Identity
02Campaign line
03Field kit
04Billboards
[ Outcome ]
A brand that makes leasing land feel like progress, not a last resort.
(04) Brand in use29 images
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