← Personal Projects 02 / 03 Agritech · Marketplace

Farmerz: Turning idle land into monthly income

Farmerz is one of my own products, in agritech and marketplace, 2026. Service: Web Design Services.

Client
Personal project
Role
Co-founder · strategy, design & build
Services
Business model, Brand, Marketplace, Website
Year
2026
Visit live↗︎
Farmerz cover

Farmerz is an agritech marketplace I co-founded that connects farmers with idle farmland across Nigeria, so they can lease instead of buy.

Farmland across Nigeria sits unused while farmers who want to grow cannot afford to buy land. Finding, trusting and paying for a plot is slow and informal.

  1. The idea

    Make leasing land as easy as renting an apartment: browse, match, sign and pay in one place.

  2. The business model

    Monthly leases from ₦28,000, with the platform sitting in the payment flow through Paystack, plus paid plans for landowners who want more visibility.

  3. The system

    Farmer and landowner workspaces, AI matching on crops, soil, budget and distance, digital leases and an admin ledger.

  4. The brand

    An orange, green and chrome identity with the line "Make room for growth", rolled out from field kits to roadside billboards.

01Co-founder built
02Two-sided marketplace
03AI land matching
04Full brand

[ Outcome ]

A two-sided marketplace, a brand and a website that make leasing land feel like progress, built end to end as a venture I co-founded.

(04) Software system[ Full software system case study → ]
(05) Website[ Full website case study → ]
(06) Brand identity[ Full brand identity case study → ]
Farmerz brand application 1
Farmerz brand application 2
Farmerz brand application 3
Farmerz brand application 4
Farmerz brand application 5
Farmerz brand application 6