Tyrian Group is an advisory firm that gives leaders clarity, direction and progress.
Tyrian Group: Clarity. Direction. Progress.
A brand identity project for Tyrian Group, in advisory and strategy, 2026. Service: Brand Identity Design.
(01) The company
(02) The challenge
Advisory brands blur into navy and grey. Tyrian needed to signal authority and premium counsel at first glance.
(03) The identity
Named for royalty
Tyrian purple was once the colour of emperors. We built the brand on it: deep plum, magenta and brushed gold.
A crown that rises
A gold crest that reads as both crown and sunrise, leadership and new direction.
The full suite
Brass facade, wax-sealed envelopes, welcome boxes, the Perspective editorial, strategy journals, passes, flags and city-scale campaigns.
01Crest & wordmark
02Luxury stationery
03Environment
04OOH campaign
[ Outcome ]
A luxury-grade identity that lets a strategy firm charge like one.
(04) Brand in use19 images


















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